2016 trends to achieve effective meetings

With around 1.3 million business events being held each year it should come as no surprise that the UK’s visitor economy (considering events alone) has grown by as much as 35%; generating up to £19.9 billion, this includes small to large conferences and meetings, which is the biggest contributing sector.

Modern Building in London

Although we may already be well into 2016, it is not too late to apply the following trends. These strategies may not be so new but they are being reintroduced as a means of achieving more effective meetings with better outcomes:

Getting Involved with the Participants

Meetings shouldn’t just be about making a handful of people listen to what you have to say; meetings today should be more about ‘engagement’.

The moment a participant confirms that they will be attending, this is when the interaction should start to kick in; pre, during and post-engagements will ensure that communication exists outside the meeting, while contributing towards a healthy relationship throughout the actual conference.

Business People Going Through a Pile of Papers

Keeping Relevancy Intact

It is equally important to maintain the focus of an event or meeting to ensure the utmost involvement of the delegates; the relevancy of the agenda should be the main consideration.

Currently a huge trend, content marketing assures an effective meeting; attendees should be made aware of the benefits of the gathering. As the organiser, it is your role to keep the event complementarily aligned to the particular organisation.

Bespoke Meeting Venues

Don’t limit your meetings to the four walls of the company. Bespoke venues are now an emerging trend, with several offsite locations that are being offered all over the UK. You may choose from different types, sizes and interior designs, among others.

Modern Meeting Room

For purpose-built meeting rooms in London, &Meetings has facilities that can accommodate anything from 2 to 100 people and you can also choose from our wide range of layouts and arrangements.

It goes without saying, meetings, conferences or events will be more effective when every aspect has been considered.


Posted by Sara Cano


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